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Aashna Behl
“Creativity had always been a part of my childhood whether it was my good voice or my love for art. My mother realised it at an early stage and pushed me towards learning it professionally. For a long time I was very certain about becoming a singer, until I realised my fear for stage performances. Yes, I was very social and confident as a child but always had stage fright. Further, taking art as a hobby, made me very certain about eventually taking up any form of design for a living,” shares the designer.
Birthplace
New Delhi
Birthdate
12th May 1991
Educational Qualification
B.A. Fashion & Lifestyle Design
Founding date/year of the brand
2017
The beginning…
In 2014, that was her final year in college, Aashna convinced her mother of her design abilities and her dream of launching her own label. This is also when she bought her very first sewing machine and eventually started designing under her namesake label!
Aashna Behl as a label
AASHNA BEHL is a contemporary luxurious Indian wear brand. The prime focus of the brand is to bring an extraordinary sense of new age fashion by using traditional embroideries in the construction of modern silhouettes. It is a brand that believes in experimenting with drapes and silhouettes to create free, soft and more effortless styles that are high-impact and present conventional embroidery in a new way in order to cater to a wider audience around the world.
Highlighted Collections
Eirah, Spring/Summer’19: A collection inspired by the majestic Lotus flower, amalgamated with motifs drawn from the architectural marvels of India.
Celebrities
Sana Khan, Anupria Goenka, Divyanka Tripathi, Shobhita Dhulipala, Amruta Khanvilkar, Krystle D’souza, Aashka Goradia, Masoom Minawala.
One person living/dead you’d like to dress?
Grace Kelly, Deepika Padukone or Priyanka Chopra
Aashna Behl Image Gallery