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Anita Dongre
Anita Dongre was born in Bandra, Mumbai. She pursued commerce at SVKM's Narsee Monjee College of Commerce and Economics. With a keen interest in fashion, she later obtained a degree in fashion at SNDT University, Mumbai.
10th March 1963
Educational Qualification
Fashion Design- Premlila Vithaldas Polytechnic of SNDT Women's University
Founding date/year of the brand
How did your career begin?
Anita Dongre was born in Mumbai shortly after her father relocated from Jaipur. Born into a traditional Sindhi family, she had only seen women do household chores and care for the family. She saw how women in this city are employed, entrepreneurs, and work in corporate environments and wanted to cater to them and become financially independent. Inspired by her mother, who designed and stitched clothes for her and her siblings, she eventually launched her label after studying Fashion Design at SNDT University, Mumbai.
A Brief introduction about your brand/label?
Anita Dongre believes fashion is crucial to enhancing a person's sense of self and confidence. This luxury label's designs are versatile enough to fit any setting or occasion. The label aims to design ensembles that can be cherished for years, whether a bridal lehenga, a sherwani, or a perfectly-fitting jacket. The label designs exquisite ensembles and handcrafted jewellery as a tribute to India's supreme craftsmanship. The label crafts its creations from biodegradable textiles sourced from renewable resources to create a greener and more beautiful tomorrow for its customers.
Awards & Accolades
GR8 Flo Women Achievers Award for Excellence in Fashion Design (2008) | Excellence in Fashion Design Award by The Federation of Indian Chambers of Commerce and Industry Ladies Organization, Bombay Chapter (2013) | EY Entrepreneur of the year award (2014) | Pantene Shine Award for helping women shine | Fame Award for Outstanding Entrepreneur - Fashion and Lifestyle (2020)
Celebrities in Anita Dongre
Madhuri Dixit, Kajol Devgan, Katrina Kaif, Priyanka Chopra, Manushi Chillar, Kriti Sanon, Alia Bhatt, Jahnvi Kapoor, Mrunal Thakur, Kajal Aggarwal.
Anita Dongre Image Gallery