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Mahima Mahajan
Meet Mahima Mahajan, the quintessential ‘flower child’, who expresses herself best in the language of flowers. With her, fashion meets function – traditional embroidery blends seamlessly with western silhouettes, creating the perfect balance between fluidity & structure.
12th September 1987
Educational Qualification
Masters in Media & Communication
Founding date/year of the brand
The beginning…
People often ask me about the inspiration behind my floral prints – my nani. In all the years I knew her, I have distinct memories of her experimenting with prints, floral being a favourite. And that is where my design journey started”, says Mahima.
Mahima Mahajan as a label
As a determined fashion designer, Mahima Mahajan has injected a breath of fresh air into the Indian fashion industry with her bespoke collection of whimsical designs. She believes in reinforcing the charisma of the modern woman and allowing her to express herself in a way that transcends contemporary design ideology. Her design aesthetic tows the line between softness & structure, with silhouettes that are unabashedly sexy, yet impossibly elegant.
Highlighted Collections
Miroir - Spring/Summer ‘20 Collection, which was showcased at Lotus India Fashion Week by FDCI, with Athiya Shetty as the showstopper.
Celebrities in Mahima Mahajan
Kareena Kapoor, Katrina Kaif, Jacqueline Fernandez, Athiya Shetty, Esha Gupta, Kriti Sanon and Rakul Preet Kaur.
Awards & Accolades
Times Most Influential Personalities 2021 - Fashion
One person living/dead you’d like to dress?
“If I get the chance again, I would dress as my forever muse - my Nani.”
Mahima Mahajan Image Gallery