Vara by Vibha and Priti | Biography | Label | Collection

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Vibha Saraff & Priti Bose

Both the designers were born and brought up in Kolkata. Although from commerce backgrounds, both had a natural aesthetic & urge, and hence opted out of their respective professions to pursue their dream in designing with total dedication and determination.

Vibha Saraff & Priti Bose Image Gallery

Birthplace

Kolkata

Birthdate

Vibha: 7th September; Priti: 14th October

Educational Qualification

Vibha: Qualified ACS; Priti: Financial Consultant

Founding date/year of the brand

2013

The beginning…

Vibha and Priti started their journey way back in 2013 and now 8 years later, they provide a fusion and experimental twist to ethnic-wear, a contemporary and modern take on weddings, mehendis and many more.

Vara by Vibha & Priti

The brand philosophy is classy, refined outfits for the women of today. It maintains a balance between contemporary fashion & traditional Indian clothing. VARA signifies understated elegance. Vara’s speciality is its own brand of trousseau line which comprises of ethnic kurta sets, skirts, tunics and ghagras in a visual mélange of styles and silhouettes. Experimenting with traditional embroidery and giving it a completely modern feel is what the brand specializes in.