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BHAANE

ABOUT BHAANE

SUSTAINABLE PROCESSING
Bhaane brand focuses on keeping their entire process environment-friendly and thus, starting from sourcing, they work towards achieving sustainable methods. One can also notice their commitment towards sustainability by the very way they make design choices. The label has artisan textiles, indigo dye, and high-quality handloom. Their team keeps hygiene the top priority, also creating healthy consumption and buying patterns in the market.
INSPIRED BY THE RETRO & CONTEMPORARY DESIGNS
Bhaane label looks at the bigger picture and doesn’t distinguish too much with each collection. It infuses smaller developments on it and gives to let it develop. In other words, there are smaller drops and capsules within this. The team is developing complete ‘80s inspiration with sequin, ill-fitted pants, and tiny dresses. It is also coming with a fisherman jacket and cropped-up white pants.
MUST-HAVE FROM BHAANE COLLECTION
It is highly recommended that you go for Bhaane’s crew neck made in flat knit, which is not woven, available in Brick and Oatmeal colors. Godrej soap sweater is equally interesting for your winters and the third one is the fisherman jacket which is a crop boxy jacket.
ABOUT BHAANE
Bhaane label is the brand child of Anand Ahuja, who aims not only to sell clothes and bags but to be part of every growing youth culture in India. He completed his studies and worked in the US for 10 years, before returning to India. His first association on his way back home was for Shahi Exports, Bhaane’s parent company. Having been associated with Macy’s in the US and Shahi in India, he had a strong understanding of clothing and thus launched this project by bringing home Swati Dogra as the first designer.
COLLABORATIONS
Bhaane is coming up with Souvenir T-shirts, hand-me-down sweaters, inspiration from the archives as they associated with Godrej.