Aartivijay Gupta

A student of the National Institute of Fashion Technology (NIFT), Designer Aartivijay Gupta stepped in the fashion world with a jest to merge fashion and art. After being exposed to Indian history, heritage, and art, she aimed to revive, transmute and enhance the timeless indigenous miniature paintings into artistic, wearable silhouettes. Her hallmark is being able to accommodate entire paintings on dresses without disrupting the pattern while adding a contemporary spin to the rustic neo classical life.

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Creating remarkable prints with doodles, mosaic art, and Indian miniature paintings, Aartivijay Gupta is a designer who proves the existence of an entangled love affair that art and fashion hold. Gupta has unveiled a strong sense of innovation fused with her contemporary expression, and that is what sets her apart. Basic and quaint silhouettes with a vibrant aesthetic have always been interpreted by her collection. Each garment proves to be an eye catcher, yet simple and sophisticated. Shop for Aartivijay Gupta's exclusive collection online at Pernia's Pop-Up Shop. Celebrate your special occasions with a sophisticated flair. If you are looking for affordable luxury that is trendy and makes a style statement, look no further.

Aartivijay Gupta collection at Pernia’s Pop-Up Shop:

Shown at Lakme Fashion Week, Aartivijay Gupta’s latest women’s wear collection aims to blend comfort with art, incorporating embroidered jackets, long capes, breezy tunics, light kaftans, shirt dresses and timeless saris perfect for the modern working women who desire contemporary with chic. Aartivijay Gupta designs are versatile, wearable, and comfortable. She is not afraid to experiment with new prints, textures, and fabrics. Her collections include a range of vibrant and quirky prints and epitomizes an uncorrupted earthy life.

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