Joey and Pooh Kids Designer Collection at Pernia’s Pop-Up Shop

Joey and Pooh, the brainchild of the dynamic duo Shivani Rawat and Paresh Sharda, took its first step into the fashion world in August 2017 with a product that quickly captivated the hearts of celebrities and masses alike across the country. Shivani comes with a career in the fashion industry spanning about two decades, with positions at prestigious fashion houses. It was during these years that she honed her skills and developed an eye for trends that would later shape the identity of Joey and Pooh and make it the trend-setter that it has become today. Paresh, Shivani’s life partner and co-founder, played an instrumental role in propelling Shivani to take the leap and launch the iconic product - headbands. These headbands quickly became a fashion sensation among celebrities and fashion enthusiasts, catapulting Joey and Pooh into the world of designer clothing for kids and women. What sets the brand apart is its unique approach to design, the playful touch it integrates into its offerings, and the eclectic innocence that never fails to spark a smile amongst its patrons. Its one-of-a-kind style even led to a unique collaboration with Payal Singhal. Shivani and Paresh’s vision for Joey and Pooh has been clear from the outset - to create a brand that gives their customers a reason to “giggle, wriggle and flaunt”. Their passion for design, drama and zeal for innovation drives them to push boundaries and explore new horizons in the ever-evolving world of fast fashion while keeping Joey and Pooh’s unique individuality intact. As the brand continues to blossom, Shivani and Paresh remain firm in their commitment to delivering not just pieces of clothing to girls and women but packages of happiness and sunshine with a whimsical kind of energy attached to each piece.

Shop Joey and Pooh Kids Wear at Pernia’s Pop-Up Shop

Joey and Pooh, just like its name, are synonymous with fashion that speaks to kids on a deeper, more imaginative level. The brand’s unique collection for girls includes a range of apparel, including jumpsuits, co-ord sets, tunic sets, playsuits, skirt sets and dresses, each designer thoughtfully with the aim of capturing the essence of childhood innocence. The brand’s attention to minute detail, evident in the playful elements incorporated into each piece, makes it a one-of-a-kind and highly sought-after label when it comes to clothing for kids, especially girls. From out-of-the-box prints featuring animals immersed in unusual, whimsical activities, floral motifs, checks, ginghams and more to exaggerated ruffles, pom-poms and intricate embroideries, every Joey and Pooh piece exudes a happiness-inducing charm that’s hard to find elsewhere. These pieces of clothing for girls are profusely infused with joyful colours, unique embellishments and fun prints that resonate with the essence of childhood. The eclectic fabrics used in Joey and Pooh’s collection ensure maximum comfort for kids. Find unique pieces for girls by Joey and Pooh at Pernia’s Pop-Up Shop.

Related Designers:

Fayon Kids | Free Sparrow | Krishna Mehta Kids | Little Luxury | Payal Singhal Kids | Pink Cow | PWN | Torani Kids | Lakshmi Reddy | K&U