Mahek Rohra on Pernia’s Pop-Up Shop

Mahek Rohra is an eponymous Indian label based in Mumbai. It is for its seamless blend of traditional craftsmanship and contemporary aesthetics.

From a young age, the designer, Mahek Rohra, loved the style and creativity. This led her to start her own brand focused on contemporary silhouettes with Indian craftsmanship at the core.

At the heart of Mahek Rohra's design ethos is the belief that the universe is an expression of art. Her creations draw inspiration from various cultures, ancient architecture, heritage legacies, and the natural world. This results in garments that narrate stories through intricate designs and meticulous craftsmanship. The brand is committed to continuous reinvention, focusing on developing and innovating diverse embroidery techniques and silhouettes. This fusion of traditional elements with modern design achieves a perfect balance suitable for both contemporary and festive occasions.

Mahek is hands-on with her work and believes in learning through experience, including learning from mistakes. Her approach to design is rooted in quick adaptability and a mindset of continuous improvement. She doesn’t just focus on design but on building a brand that evolves with its audience and stands for something meaningful. Find Mahek Rohra’s Sarees, Lehengas, Skirt Sets and more on Pernia’s Pop-Up Shop.

Mahek Rohra Designer Ethnic Wear for Women

Mahek Rohra’s label blends traditional Indian elements with a modern, wearable spin. Her signature style is best described as Indo-Western, combining handcrafted embroidery and rich detailing with clean cuts and versatile pieces that can be worn for several occasions. Her collections include festive and occasion wear, modern fusion outfits, and ready-to-wear pieces with elevated detailing. The brand’s sarees feature innovating draping and detailed embroidery, and they are paired with sultry bustiers to add a hint of femininity. The skirt sets often feature standout embellishments and are paired with matching top-wear. For modern fashionistas, the brand houses flowing cape sets with embroidered details. The Dhoti Sarees combine the drape of a saree with the structure of a dhoti, making them truly unique.

Mahek Rohra’s brand appeals to modern Indian women looking for contemporary pieces that still reflect tradition. Her clientele includes women shopping for events, destination weddings, festive seasons, or even standout everyday wear with a statement twist. Fabrics such as satin, georgette, etc. become the base for embellishments like pearls, beads, cutdana, metallic and gold embroidery, etc. The palette includes a range of colours from vibrant reds and purples to classic blacks and navy blues. Mahek Rohra’s collection is up for grabs on Pernia’s Pop-Up Shop. The best part? Sizes go up to 6XL, and custom tailoring is available too. Browse the edit and find your next statement piece. Browse the coveted curation now and take your pick from stunning styles that are sure to become your instant favourites.