An exclusive designer label for women, Nidhika Shekhar brand was launched in 2014 in Delhi with a moto to incorporate Indian aesthetics in unique silhouettes. The contemporary designer wear label exhibits flattering cuts that are designed to offer the customer a lifestyle concept for dressing that is unique and easy to carry. Since its inception, the brand has made inroads not only into the world of fashion but also made a name for itself in Bollywood. The brand is worn lovingly by celebrities like Yami Gautam, Huma Quereshi, Gauhar Khan, Neha Dhupia, Aastha Gill, Radhika Apte, Radhika Madan, Sanjana Sanghi and Taapsee Pannu. The Nidhi Shekhar collection has Lehenga, Gowns, Anarkali, Sharara, Saree, Kurta Sets, Drape Sets under its Indian wear collection and Skirts, Dresses, Blazer Sets, Jumpsuits, Coord Dress, Pants, Kaftans under its Western wear collection. Find a similarly fascinating women’s wear collection by K-Anshika Jaipur at Pernia's Pop up Shop. Also, check the occasion-wear wedge footwear collection by Crimzon.

Nidhika Shekhar Lehenga

This three-piece traditional attire that comes in a customary blouse or a choli with a full length flared Lehenga and a dupatta or a stole is one of the most demanded attire for weddings and other such important occasions. You will often find bridal Lehenga collections by many designers. Nidhika Shekhar Lehenga collection has Lehenga designs with a contemporary twist of shimmering fabrics. The label has some stunning embroidered draped Lehengas in pastel shades of beige, yellow, pinks, coral, aqua green as well as select few pieces in darker shades like purple. You can also check the Lehenga collection by Rishita and Mitali designer label on Pernia's Pop up Shop for other special occasions. Complement your Lehenga look with a conventional nose ring design and dazzling earring set by the fashion accessory brand Raabta.

Nidhika Shekhar Anarkali

Unlike the Lehenga collection, the Nidhika Shekhar Anarkali collection has a mix of pastel and festive colours to choose from. Standing loyally on its founding mission, the Anarkali ensemble by the brand truly have flattering cuts and Indian aesthetics amalgamated in unique silhouettes. They have unique back cuts that will enhance the charm of your flawless beautiful back. You can choose from draped Anarkalis or Anarkalis with cold shoulder full sleeve with embroidery detailing on the waist and the other sleeveless side tactically covered with a pleated ruffled dupatta or draped Anarkalis with Zardosi work on the neck and sleeve and a satin border of the same colour at the end. For such interesting Anarkali designer wear, scan through the offerings by the designer label Rishi & Soujit and Kazmi India on Pernia's Pop up Shop.

Nidhika Shekhar Sarees

Besides the fabric and the accompanying blouse, it is the new age pairing and pre-draped versions that are making Sarees, a very appealing occasion-wear to the new generation fashionistas. In the Nidhika Shekhar Sarees collection, you will get to see the currently trending designs like pre-draped Sarees, as well as pre-draped Sarees that have a belt and an embroidered cape placed delicately on one shoulder or on both shoulders. Now that’s what you will call a Saree tale with a twist! Add more contemporary designer-wear Sarees to your collection by shopping for Nitika Kanodia Gupta at Pernia's Pop up Shop.

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