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Ethnic Wear for Women at Pernia’s Pop-Up Shop
Ethnic wear for women is no longer limited to time-tested classics, but has evolved to encompass contemporary-cultural silhouettes too, owing to the creative genius of Indian designers. A wide array of ensembles are now available to shop from, based on individual preferences, occasions and trends. Pernia’s Pop-Up Shop is home to the best in designer ethnic wear for women, promising a new-age take on this ever-growing category. The country’s best labels showcase their most-coveted as well as exclusive collections on the multi-designer platform trusted by many across the world. Offering a personalised and seamless shopping experience, the platform presents one with a range of ethnic clothing hand-selected by the editors for today’s discerning clientele.
Merging global sensibilities with Indian craftsmanship and cultural elements, designer ethnic wear offers a newer perspective on traditional clothing. Several brands are revolutionising this already-trendsetting genre with their unique take on styles prevalent in Indian wardrobes since decades. A few key silhouettes include Kaftan Dress, kurta sets, Lehenga, Sarees, Sharara, anarkalis, gowns, etc. that are making waves among people of all ages, but especially new generations. Based on the design, detailing and colours, they can be classified into occasions, sorting your wardrobe for every celebration on your calendar. On our radar are labels like First Resort By Ramola Bachchan, Surbhi Shah, Kalighata, Payal Singhal, Aisha Rao, Tarun Tahiliani, Gopi Vaid, Rajdeep Ranawat, Anushree Reddy, Mahima Mahajan, and many more, who are steadily changing the face of the Indian ethnic wear market with their unique aesthetics. Take your pick from these sought-after labels online on Pernia’s Pop-Up Shop, and invest in ‘big ticket’ items for your closet.
Ethnic Wear for Women: The Latest from Top Designers
Ethnic wear for women is seeing constant evolution and we’re here for it! Every season, designers are resorting to revamped aesthetics and redefined silhouettes to stay ahead of the curve, and enable you to do the same. Pernia’s Pop-Up Shop brings the most glorious new-season styles to you after meticulous selection and thorough research. Rest assured, it only lets you in on the hottest additions from key designers sure to up the ante. Simply sign up to stay updated about the latest trends in designer ethnic wear and newly-introduced styles from designers like Jayanti Reddy, Ridhi Mehra, Torani, Mishru, Papa Don’t Preach by Shubhika, etc.
Download the mobile app for the latest scoop on ethnic wear, just one click away! Discover new ethnic clothing on-the-go and enter a realm of design brilliance at Pernia’s Pop-Up Shop.
Ethnic Wear for Women: Wedding Favourites
Ethnic wear for women when it comes to weddings boasts exceptional details from embroidery & embellishments to colours and fabrics. With designers continously redefining this segment and weddings turning into immersive experiences, it’s essential to stay at the top of your game whether you’re the one tying the knot, a close friend or a family member. Pernia’s Pop-Up Shop is your one-stop shop for discovering and purchasing ethnic wear for weddings from top players in the industry.
The top categories for wedding-ready designer ethnic wear are Lehengas, Sarees, Kurtas For Women, Shararas, Ghararas and Gown. Handpicked for both brides and BFFs, the curation brings together some of the most groundbreaking designs sure to leave a lasting impression no matter the occasion. For cocktail functions, look no further than Drape Sarees spelling glamour, elegance and ease. Browse this modern masterpiece from Charu & Vasundhara, Soha by Harleen & Sona, Kiran Kalsi, Ridhima Bhasin, etc. who are known for their modern take on the timeless silhouette. Brides can go for heavier Embellished Sarees or gowns for their cocktail functions, featuring sequin work, mirror work, or other renditions of dazzling embroidery techniques.
Since haldi & mehendi calls for something lighter but just as statement-making, might we suggest Kurta Sets For Women or shararas? Check out playful twirl-worthy ethnic wear for wedding from Gulabojaipur by Saloni Panwar, Tammanna Punjabi Kapoor, Keosha, Gopi Vaid, etc. Kurta sets from Monk & Mei and Prisho also exude a certain unmissable charm that bags all the brownie points at pre-wedding functions like haldi-mehendi. Invest in heavier ethnic wear for wedding, within which Embroidered Lehenga, anarkalis, sarees, etc. are the go-to choices! You can never go wrong with them. Watch out for zari work, gota patti, cutdana, etc. to up your style quotient.
Got a destination wedding to attend? Don’t forget to pack ethnic kaftans from First Resort by Ramola Bachchan, Rajdeep Ranawat, K-Anshika Kapoor, Mandira Wirk, etc. before you jet-set to exotic wedding locations. Additionally, include Capes For Women in your repertoire too as they’re the talk of the town when it comes to ethnic wear for wedding. Some brands to get you started are Kresha Lulla, Masaba, Seeash & Show Shaa. The breezy picks will keep you comfy all day look and establish you as the diva in every room — guaranteed!
Discover all of this and more at unbeatable deals online on Pernia’s Pop-Up Shop! Unlock exclusive ethnic wear for women right away, and revel in the exquisiteness of these true masterpieces.
Ethnic Wear for Women: Festive Edit
Ethnic wear for women is best-suited for festive occasions, both small or grand. From understated styles to modernised traditional outfits, Indian designers bring to the table some of the most drool-worthy pieces sure to make a statement at the celebrations. Among these, some styles reign supreme. For instance, Sharara Suits from Nirraamyaa, Sana Barreja, Yashodhara, etc. are known for their vibrancy and understated elegance, making them top picks among the women of today. Asal by Abu Sandeep’s stunning kurta sets bring striking embroidery together with the finest fabrics to result in timeless styles imbued with beautiful hues.
Fusion picks such as dhoti sets are also highly preferred among today’s divas, and if you identify as one, then the styles from Nikasha are your best bet. With ethnic motifs that transcend time and trends, they’re the perfect amalgamation of the old and the new. Give in to Payal Singhal’s boho-inspired ethnic wear for a fun, free-spirited festive look that is guaranteed to please. Replete with colourful tassels and embroidery, the designer’s collection is sought after across the globe.
Ethnic clothing is integral to every Indian wardrobe, and there are multiple occasions where one can flaunt it. With year-round festivities being a huge part of Indian culture, the appeal of designer ethnic wear doesn’t end with just one-time usage. Instead, it continues to be an investment that never fails to impress, no matter how many years have passed. Discover your new favourites on Pernia’s Pop-Up Shop and flaunt them for the festive season ahead. Reach out to our in-house stylists for personalised consultations, so you only put your most stylish foot forward with a curation tailored to your taste.
Related Categories:
Luxury Pret Collection | Lucknowi Dresses | Lucknowi Lehengas | Embroidered Gharara | Embroidered Jumpsuit | Sharara Kurta Sets | Lehenga Choli | Chikankari Collection | Bandhani Collection | Banarasi Collection
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Top Designers For Jewellery & Accessories
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