ELAN

ABOUT THE DESIGNER

SIGNATURE DESIGNS

Élan keeps the signature elements streamlined with international trends. The creations boast impeccable tailoring with classic techniques and modern innovations. The brand aims to create accessible designs that look beautiful and confident.

DIFFUSION LINE

In addition to couture, the ready-to-wear diffusion line portfolio caters to cosmopolitan women who prefer a polished take and elegance in daily fashion. The Élan collection features a casual avant-garde spin to sync with universal fashion.

FUSION DESIGN

Élan exhibits a premium collection of haute couture or ready to wear and unstitched lawn suits in artsy prints and bright colours. The brand is revered by women who love to blend international standards in eastern wear. The collections are lush with fine embroidery like cutworks, zari, pearls and a touch of dabka.

ABOUT THE DESIGNER

Founded in 2006 by Khadija Shah, Élan has carved a niche as Pakistan’s leading couture house. The brand is known for its penchant for elegance and opulence. The repertoire includes evening wear and bridal wear extending to luxury pret wear translating the exquisite aesthetics and design details in lightweight creations.