Sign up to get exclusive style tips, new arrival updates and a special discount code.
COMPLETELY SAFE AND SECURE PAYMENT METHOD
We accept Netbanking, all major credit cards. We also accept orders with cash payment
As a design student at Delhi's Pearl Academy, Jain realized the potential for a fashion innovation: the denim sari. Denim has been formerly related to jeans, trousers, capris, shorts, jackets, jumpsuits, tunics and shirts. But Anubha Jain introduced us to a new trend of denim being draped in a 6-metre long saree. This innovative designing of denim saree came to the mind of a young, vibrant, fashion designing student at Pearl Academy at the young age of 22. Nevertheless, she knew that her design would be so fascinating that she would turn a business out of it. At a young age of 23, she has her name established in the field of fashion designers. Anubha Jain is a budding designer showcasing exclusively at Pernia's Pop-Up Shop and has taken the Indian Saree a step ahead and a fashion trend for both youngsters of India and abroad.
Shop Anubha Jain collection at Pernia's Pop-Up Shop
The denim saree has been created in many designs and patterns. The washed-off denim looks both edgy and glamorous in a 6-metre saree. Not only the denim saree is an eye-catching piece from the Anubha Jain's label but also the distinctively styled blouses, capes, dresses, jumpsuits, kurta sets, pants and tops have aplenty appeal. The shirt style blouses are yet another master creation of the designer. The designer Anubha Jain has a quirky, sensible, fashion-forward rhythm to her fabulously versatile collection to style you for every occasion ranging from cocktail parties to festive luncheons, boardroom meetings, office hours, casual day out, family get-togethers, anniversaries and other celebratory occasions.
Apart from the signature denim saree, crop tops, jumpsuits, meticulously cut tops and tunics, cowl dresses, high low dresses, cut-outs etc are some of the prominent styles in her collection. Anubha Jain's outfits offer a wide range of colours, geometric patterns, florals and checks that add a young and fun look to her outfits. Pernia's Pop-Up Shop brings you all these styles straight from her atelier to your closet exclusively.
Anubha hopes that being in the right space will help her reach out to her target audience of young ladies who happen to settle for drab sarees that make them look older. The denim saree concept is innovated to help modern ladies dress their age while it is versatile enough to be adorned by women of every age with panache. She states "Unlike a Kanjeevaram silk, I don't think denim saris can be heirloom pieces. So I want to focus on popularising this concept as much as I can."
Argentina | Australia | Austria | Bahrain | Belgium | Bhutan | Brazil | Canada | Chile | Colombia | Denmark | Egypt | Finland | Fiji | France | Germany | Great Britain | Greece | Guatemala | Hong Kong | India | Indonesia | Israel | Ireland | Italy | Japan | Jordan | Kuwait | Lithuania | Luxembourg | Mali | Malaysia | Madagascar | Maldives | Mauritius | Mexico | Morocco | Myanmar | Nepal | New Zealand | Netherlands | Norway | Oman | Panama | Peru | Philippines | Poland | Portugal | Qatar | Republic of Ireland | Romania | Russia | Saudi Arabia | Singapore | South Africa | Spain | Sri Lanka | Switzerland | Sweden | Thailand | United Arab Emirates | United Kingdom | United States of America | Ukraine | Uruguay | Venezuela | Vietnam & many other countries